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Top 50 YouTubers Mentioning Tools Brands
See which YouTube creators work with Tools brands. Discover the most sponsored YouTubers by Tools companies and who pays them for sponsorships.
Tools niche overview
Creator mentions
Video mentions
Median Subscribers
Last data update
Top sponsors in the Tools space
In the Tools space, we track 1,075 YouTube channels, 32 sponsors, and have detected 11,521 mentions.
Top 50 YouTubers Mentioning Tools Brands ranking table
A machine-readable summary of the visible creator ranking.
| Rank | Creator | Brands mentioned | Sponsorship mentions | Subscribers |
|---|---|---|---|---|
| 1 | The Den of Tools | 8 | 77 | 314,000 |
| 2 | Stumpy Nubs (James Hamilton) | 5 | 16 | 1,010,000 |
| 3 | Tool Show | 4 | 111 | 219,000 |
| 4 | Evan and Katelyn | 4 | 18 | 1,580,000 |
| 5 | Modern Builds | 4 | 17 | 1,820,000 |
| 6 | The Wood Whisperer | 4 | 12 | 881,000 |
| 7 | Modustrial Maker | 4 | 9 | 988,000 |
| 8 | Chop Busters | 4 | 8 | 1,500,000 |
| 9 | HomeMadeModern | 3 | 53 | 1,630,000 |
| 10 | Fisher's Shop | 3 | 33 | 437,000 |
| 11 | Crafted Workshop | 3 | 32 | 1,080,000 |
| 12 | Jay Bates | 3 | 30 | 690,000 |
| 13 | Jonny Builds | 3 | 27 | 754,000 |
| 14 | The Handyman | 3 | 25 | 532,000 |
| 15 | Steve Ramsey - Woodworking for Mere Mortals | 3 | 15 | 1,960,000 |
| 16 | Kings Fine Woodworking | 3 | 15 | 466,000 |
| 17 | Make Something | 3 | 12 | 938,000 |
| 18 | 3x3Custom - Tamar | 3 | 11 | 887,000 |
| 19 | Christina Muscari | 3 | 11 | 552,000 |
| 20 | Project Farm | 3 | 10 | 3,640,000 |
| 21 | DIYTyler | 3 | 10 | 345,000 |
| 22 | Woodshop Mike | 3 | 10 | 63,900 |
| 23 | Living to DIY with Rachel Metz | 3 | 8 | 601,000 |
| 24 | Lincoln St. Woodworks | 3 | 7 | 496,000 |
| 25 | VCG Construction | 3 | 6 | 642,000 |
| 26 | Fix This Build That | 3 | 5 | 2,030,000 |
| 27 | Lone Fox | 3 | 5 | 1,770,000 |
| 28 | Snazzy Labs | 3 | 3 | 1,240,000 |
| 29 | James Bruton | 2 | 201 | 1,380,000 |
| 30 | Bourbon Moth Woodworking | 2 | 92 | 1,210,000 |
| 31 | Michael Alm (ALM FAB) | 2 | 71 | 640,000 |
| 32 | Mr. Build It | 2 | 69 | 967,000 |
| 33 | Mad City Modern | 2 | 55 | 146,000 |
| 34 | Gunflint Designs | 2 | 45 | 119,000 |
| 35 | Tina Le | 2 | 31 | 277,000 |
| 36 | Bevelish Creations | 2 | 27 | 96,100 |
| 37 | Katie Scott SALVAGED by k. scott | 2 | 26 | 409,000 |
| 38 | Spencley Design Co. | 2 | 26 | 230,000 |
| 39 | Toasty Bros | 2 | 23 | 850,000 |
| 40 | April Wilkerson | 2 | 21 | 1,590,000 |
| 41 | BM Sculptures | 2 | 20 | 792,000 |
| 42 | 731 Woodworks | 2 | 17 | 819,000 |
| 43 | Wesley Treat | 2 | 16 | 187,000 |
| 44 | Modern Makeovers | 2 | 15 | 356,000 |
| 45 | Triple L Rustic Designs | 2 | 14 | 504,000 |
| 46 | EXCESSORIZE ME. | 2 | 11 | 1,610,000 |
| 47 | DIY Creators | 2 | 10 | 3,220,000 |
| 48 | Darbin Orvar | 2 | 10 | 360,000 |
| 49 | The Deal Guy | 2 | 9 | 2,920,000 |
| 50 | Furniture Flipping Teacher | 2 | 9 | 335,000 |
About the Tools niche
The tools niche on YouTube covers everything from hand tools and power tools to welding equipment, woodworking hardware, and professional-grade gear. Brands like RYOBI Tools and Rockler illustrate the range, spanning casual DIY home improvement all the way to serious workshop craft. Viewers here are deeply practical, motivated by real projects and honest assessments of what gear actually performs under use.
Creators in this space tend to build trust through hands-on demonstrations, long-form project builds, and blunt product comparisons that prioritize performance over polish. That authenticity fosters unusually loyal communities, where audiences return repeatedly because they rely on a creator's judgment before making purchasing decisions. The format rewards depth, and creators who commit to genuine expertise develop audiences that treat them more like trusted tradespeople than entertainers.
This makes the niche exceptionally attractive to brands, because viewers arrive with clear purchase intent and a willingness to invest in quality products. Advertisers selling hardware, materials, safety equipment, or workshop accessories find a highly receptive audience already in a buying mindset.
How this ranking is calculated
Sponsorship.so detects when creators mention tools brands by analyzing YouTube videos every day. The ranking prioritizes the number of distinct brands each creator mentions that match the tools niche.
Frequently asked questions
Who are the top tools YouTube creators?
The top tools YouTube creators on this page are ranked by Sponsorship.so's tracked sponsorship data. The visible list includes creators such as The Den of Tools, Stumpy Nubs (James Hamilton), and Tool Show.
How does Sponsorship.so rank tools creators?
Sponsorship.so ranks tools creators by the number of distinct brands they mention, detected sponsorship mentions, and subscriber count as a tie-breaker.
What does this tools creator page show?
This page shows YouTube creators connected to tools sponsors, including the brands they mention, sponsorship activity, subscriber counts, and related niche data.
How often is this tools creator data updated?
The latest data update shown for this creator ranking is May 7, 2026. Sponsorship.so refreshes creator and sponsorship intelligence as new YouTube activity is detected.
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