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Top 50 YouTubers Mentioning Smart Home Brands
See which YouTube creators work with Smart Home brands. Discover the most sponsored YouTubers by Smart Home companies and who pays them for sponsorships.
Smart Home niche overview
Creator mentions
Video mentions
Median Subscribers
Last data update
Top sponsors in the Smart Home space
In the Smart Home space, we track 1,098 YouTube channels, 37 sponsors, and have detected 4,355 mentions.
Top 50 YouTubers Mentioning Smart Home Brands ranking table
A machine-readable summary of the visible creator ranking.
| Rank | Creator | Brands mentioned | Sponsorship mentions | Subscribers |
|---|---|---|---|---|
| 1 | Jon Rettinger | 9 | 14 | 1,650,000 |
| 2 | Smart Home Solver | 7 | 27 | 697,000 |
| 3 | Paul Hibbert (Hibbert Home Tech) | 6 | 131 | 272,000 |
| 4 | MacStories | 6 | 8 | 1,990 |
| 5 | Shane Whatley | 5 | 64 | 171,000 |
| 6 | Spiel und Zeug | 5 | 37 | 391,000 |
| 7 | Adam's Tech Life | 5 | 27 | 26,900 |
| 8 | Eric Welander | 4 | 20 | 70,000 |
| 9 | Linus Tech Tips | 4 | 19 | 16,800,000 |
| 10 | OwnGalaxy | 4 | 6 | 220,000 |
| 11 | Justin Tse | 4 | 5 | 903,000 |
| 12 | Craig's Tech Talk | 3 | 10 | 175,000 |
| 13 | simon42 | 3 | 10 | 117,000 |
| 14 | Everything Smart Home | 3 | 9 | 230,000 |
| 15 | ShortCircuit | 3 | 7 | 2,490,000 |
| 16 | Nikias Molina | 3 | 7 | 385,000 |
| 17 | Norio | 3 | 7 | 293,000 |
| 18 | 6 Months Later | 3 | 7 | 291,000 |
| 19 | The Hook Up | 3 | 6 | 549,000 |
| 20 | HomeKit Insider | 3 | 5 | 4,990 |
| 21 | Josh Fenn | 3 | 4 | 105,000 |
| 22 | Jojol | 3 | 3 | 2,670,000 |
| 23 | Jonatan Castro | 3 | 3 | 63,400 |
| 24 | Intelligent Machines | 3 | 3 | 23,200 |
| 25 | The Brad Lloyd | 3 | 3 | 17,900 |
| 26 | JÖNOHS | 2 | 155 | 63,200 |
| 27 | Move Electric | 2 | 43 | 72,500 |
| 28 | A Smarter House | 2 | 16 | 19,200 |
| 29 | Tom Bötticher | 2 | 15 | 116,000 |
| 30 | AquaOwner | 2 | 13 | 137,000 |
| 31 | Doktor Whatson | 2 | 12 | 410,000 |
| 32 | stevie boebi | 2 | 10 | 729,000 |
| 33 | JOCR | 2 | 8 | 177,000 |
| 34 | Rooster Teeth | 2 | 7 | 8,990,000 |
| 35 | AppleInsider | 2 | 6 | 795,000 |
| 36 | gewaltig nachhaltig | 2 | 6 | 100,000 |
| 37 | EXCESSORIZE ME. | 2 | 5 | 1,610,000 |
| 38 | Andru Edwards | 2 | 5 | 575,000 |
| 39 | the car crash review | 2 | 5 | 216,000 |
| 40 | The Morpheus | 2 | 5 | 187,000 |
| 41 | Jeff Geerling | 2 | 4 | 1,050,000 |
| 42 | Tech With Brett | 2 | 4 | 497,000 |
| 43 | Jimmy Tries World | 2 | 4 | 231,000 |
| 44 | NerdsHeaven.de | 2 | 4 | 225,000 |
| 45 | SupraPixel | 2 | 3 | 2,210,000 |
| 46 | Max Tech | 2 | 3 | 1,250,000 |
| 47 | Two Bit da Vinci | 2 | 3 | 751,000 |
| 48 | Holle21614 | 2 | 3 | 464,000 |
| 49 | Snow Dogs Vlogs | 2 | 3 | 388,000 |
| 50 | Bright | 2 | 3 | 336,000 |
About the Smart Home niche
Smart home content on YouTube covers the connected devices, automation systems, and ecosystems that let people control, monitor, and optimize their living spaces. Viewers are drawn to hands-on reviews of everything from smart locks and security cameras to energy management platforms, with brands like Aqara and Ecobee representing the breadth of hardware and software that falls under this umbrella. The culture leans technical and aspirational, attracting people who genuinely enjoy tinkering with integrations and building out systems room by room.
Creators in this space tend to thrive on detailed setup guides, real-world comparisons, and long-term reliability tests that casual product coverage rarely delivers. That depth builds a loyal audience of informed buyers who return to trusted voices before making purchase decisions, creating unusually strong engagement for a hardware-adjacent niche. Many creators are enthusiasts first, which gives their recommendations an authenticity that resonates with viewers skeptical of surface-level reviews.
For brands, this niche offers direct access to an audience that is actively researching and purchasing connected home technology, making sponsorship placements feel relevant rather than intrusive. The considered, higher-ticket nature of smart home purchases means audiences arrive with genuine buying intent, rewarding advertisers who align with that mindset.
How this ranking is calculated
Sponsorship.so detects when creators mention smart home brands by analyzing YouTube videos every day. The ranking prioritizes the number of distinct brands each creator mentions that match the smart home niche.
Frequently asked questions
Who are the top smart home YouTube creators?
The top smart home YouTube creators on this page are ranked by Sponsorship.so's tracked sponsorship data. The visible list includes creators such as Jon Rettinger, Smart Home Solver, and Paul Hibbert (Hibbert Home Tech).
How does Sponsorship.so rank smart home creators?
Sponsorship.so ranks smart home creators by the number of distinct brands they mention, detected sponsorship mentions, and subscriber count as a tie-breaker.
What does this smart home creator page show?
This page shows YouTube creators connected to smart home sponsors, including the brands they mention, sponsorship activity, subscriber counts, and related niche data.
How often is this smart home creator data updated?
The latest data update shown for this creator ranking is May 9, 2026. Sponsorship.so refreshes creator and sponsorship intelligence as new YouTube activity is detected.
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