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Top 50 YouTubers Mentioning Retail Brands
See which YouTube creators work with Retail brands. Discover the most sponsored YouTubers by Retail companies and who pays them for sponsorships.
Retail niche overview
Creator mentions
Video mentions
Median Subscribers
Last data update
Top sponsors in the Retail space
In the Retail space, we track 1,272 YouTube channels, 30 sponsors, and have detected 4,619 mentions.
Top 50 YouTubers Mentioning Retail Brands ranking table
A machine-readable summary of the visible creator ranking.
| Rank | Creator | Brands mentioned | Sponsorship mentions | Subscribers |
|---|---|---|---|---|
| 1 | Kiva Brent | 4 | 11 | 447,000 |
| 2 | Kristen McGowan | 3 | 12 | 1,870,000 |
| 3 | Perfetto // Кофе // Кофемашины | 3 | 7 | 180,000 |
| 4 | Aaron Ramirez | 3 | 5 | 252,000 |
| 5 | Binging with Babish | 3 | 4 | 10,500,000 |
| 6 | АЙДЕН | 3 | 4 | 1,120,000 |
| 7 | Асафьев. Жизнь | 2 | 145 | 608,000 |
| 8 | The Deal Guy | 2 | 64 | 2,920,000 |
| 9 | KOLBIN REVIEW | 2 | 43 | 37,600 |
| 10 | The Den of Tools | 2 | 29 | 314,000 |
| 11 | Active Self Protection | 2 | 18 | 3,490,000 |
| 12 | Гараж 54 | 2 | 17 | 4,910,000 |
| 13 | МИНАЕВ LIVE | 2 | 17 | 3,640,000 |
| 14 | Борис Воронин о кредитах, долгах | 2 | 16 | 668,000 |
| 15 | НАДО ДЕЛАТЬ | 2 | 15 | 59,400 |
| 16 | Mashed | 2 | 13 | 1,380,000 |
| 17 | Welson | 2 | 13 | 470,000 |
| 18 | Дмитрий Машков | 2 | 12 | 787,000 |
| 19 | Авто.путешествия | 2 | 12 | 136,000 |
| 20 | The Carla Project | 2 | 12 | 109,000 |
| 21 | Active Self Protection Extra | 2 | 11 | 277,000 |
| 22 | Rattle Pokemon | 2 | 10 | 55,500 |
| 23 | ДАНЯ В ДЕЛЕ | 2 | 9 | 131,000 |
| 24 | Дима Гордей | 2 | 8 | 7,970,000 |
| 25 | Restart | 2 | 8 | 444,000 |
| 26 | ПЕРЕКУП TV | 2 | 8 | 120,000 |
| 27 | New Heights | 2 | 7 | 3,110,000 |
| 28 | Лиса Рулит | 2 | 7 | 1,890,000 |
| 29 | ШАСТУН | 2 | 6 | 2,700,000 |
| 30 | ДОМ В ДЕРЕВНЕ | 2 | 6 | 629,000 |
| 31 | Луномосик | 2 | 5 | 16,400,000 |
| 32 | SuperCrastan | 2 | 5 | 4,040,000 |
| 33 | Mythical Kitchen | 2 | 5 | 3,840,000 |
| 34 | AcademeG DailyStream | 2 | 5 | 1,760,000 |
| 35 | Karina Kasparyants | 2 | 5 | 1,300,000 |
| 36 | НеСпойлер | 2 | 5 | 1,060,000 |
| 37 | HeARTwood | 2 | 5 | 904,000 |
| 38 | Living to DIY with Rachel Metz | 2 | 5 | 601,000 |
| 39 | Черничный Хутор | 2 | 5 | 547,000 |
| 40 | Влад Телебаев | 2 | 5 | 85,800 |
| 41 | Family Box | 2 | 4 | 13,500,000 |
| 42 | Привет, Я Ника! | 2 | 4 | 6,110,000 |
| 43 | Супер Стас | 2 | 4 | 3,480,000 |
| 44 | Yuri The Professional | 2 | 4 | 2,540,000 |
| 45 | Глеб Соломин | 2 | 4 | 864,000 |
| 46 | Ирина My DIY life | 2 | 4 | 837,000 |
| 47 | John Malecki Unscrewed | 2 | 4 | 748,000 |
| 48 | goshakartsev | 2 | 4 | 588,000 |
| 49 | Илья Донецков | 2 | 4 | 148,000 |
| 50 | MrBeast | 2 | 3 | 478,000,000 |
About the Retail niche
Retail on YouTube spans a wide range of content, from haul videos and shopping app reviews to warehouse club walkthroughs and home improvement store guides. Viewers in this space are drawn to practical purchasing decisions, price comparisons, and firsthand experiences with platforms like Walmart or Sam's Club, making the content feel grounded in everyday consumer life. The culture blends deal-hunting enthusiasm with genuine product discovery across both physical and digital storefronts.
Creators in this niche thrive because their content maps directly onto decisions their audiences are already making. Haul formats, in-store tours, and honest shopping experiences build trust quickly, encouraging audiences to return before major purchases or seasonal spending moments. That reliability fosters strong community bonds, as viewers treat these creators as knowledgeable peers rather than distant influencers.
For brands, this niche offers rare proximity to active buying intent, reaching consumers who are already in a shopping mindset and open to recommendations. Retailers, marketplace platforms, and consumer goods companies find natural alignment here, making it one of the more conversion-friendly environments for sponsorship investment on the platform.
How this ranking is calculated
Sponsorship.so detects when creators mention retail brands by analyzing YouTube videos every day. The ranking prioritizes the number of distinct brands each creator mentions that match the retail niche.
Frequently asked questions
Who are the top retail YouTube creators?
The top retail YouTube creators on this page are ranked by Sponsorship.so's tracked sponsorship data. The visible list includes creators such as Kiva Brent, Kristen McGowan, and Perfetto // Кофе // Кофемашины.
How does Sponsorship.so rank retail creators?
Sponsorship.so ranks retail creators by the number of distinct brands they mention, detected sponsorship mentions, and subscriber count as a tie-breaker.
What does this retail creator page show?
This page shows YouTube creators connected to retail sponsors, including the brands they mention, sponsorship activity, subscriber counts, and related niche data.
How often is this retail creator data updated?
The latest data update shown for this creator ranking is May 7, 2026. Sponsorship.so refreshes creator and sponsorship intelligence as new YouTube activity is detected.
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