Top 50 YouTubers Mentioning Home Brands

See which YouTube creators work with Home brands. Discover the most sponsored YouTubers by Home companies and who pays them for sponsorships.

Home niche overview

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Linus Tech Tips

@linustechtips

16.8M subs 25 brands

The Deal Guy

@thedealguy

2.92M subs 19 brands

MeidasTouch

@meidastouch

5.41M subs 18 brands

MacStories

@macstories09

1.99K subs 16 brands

Kiva Brent

@kivabrent

447K subs 15 brands

The Den of Tools

@denoftools

314K subs 15 brands

Kristen McGowan

@kristenmcgowan

1.87M subs 14 brands

Smart Home Solver

@smarthomesolver

697K subs 14 brands

Justin Tse

@justintse

903K subs 14 brands

#10

YMH Studios

@ymhstudios

2.15M subs 13 brands

#11

Paul Hibbert (Hibbert Home Tech)

@paulhibbert

272K subs 13 brands

#12

Crafted Workshop

@craftedworkshop

1.08M subs 13 brands

#13

DIY Wife

@diywife

308K subs 13 brands

#14

Jon Rettinger

@jon4lakers

1.65M subs 13 brands

#15

Living to DIY with Rachel Metz

@livingtodiywithrachelmetz

601K subs 13 brands

#16

Shane Whatley

@shanecreates

171K subs 12 brands

#17

Tina Le

@tinalemac

277K subs 12 brands

#18

Hannah's Happy Home

@hannahshappyhome

311K subs 12 brands

#19

Ben Shapiro

@benshapiro

7.1M subs 11 brands

#20

Andres Vidoza

@andresvidoza

566K subs 11 brands

#21

New Rockstars

@newrockstars

4.33M subs 11 brands

#22

Bert Kreischer

@bertkreischer

1.49M subs 11 brands

#23

Trent & Allie

@trentandallie

481K subs 11 brands

#24

Two Bit da Vinci

@twobitdavinci

751K subs 11 brands

#25

Tiny House Expedition

@tinyhouseexpedition

531K subs 11 brands

#26

Hacksmith Industries

@hacksmith

15.4M subs 10 brands

#27

Matt Walsh

@mattwalsh

3.32M subs 10 brands

#28

emmymade

@emmymade

3.11M subs 10 brands

#29

Lynette Yoder

@lynetteyoder

159K subs 10 brands

#30

DIY Tiff

@diytiff

102K subs 10 brands

#31

Nick Lewis

@nick_lewis

744K subs 10 brands

#32

Modern Builds

@modernbuilds

1.82M subs 10 brands

#33

Snazzy Labs

@snazzy

1.24M subs 10 brands

#34

The Deal Finder

@therealdealfinder

57.8K subs 10 brands

#35

Kim Java

@itskimjava

279K subs 10 brands

#36

Rachel Talbott

@racheltalbott

1.18M subs 10 brands

#37

UrAvgConsumer

@uravgconsumer

3.34M subs 10 brands

#38

TAC

@tactechtv

333K subs 10 brands

#39

Michel Janse

@micheljanse

262K subs 9 brands

#40

TechLinked

@techlinked

1.99M subs 9 brands

#41

Michael Knowles

@michaelknowles

2.5M subs 9 brands

#42

Building Jay’s Way

@building_jays_way

112K subs 9 brands

#43

Some More News

@smn

928K subs 9 brands

#44

WoodysGamertag

@woodysgamertag

1.22M subs 9 brands

#45

Caroline Winkler

@caroline_winkler

1.01M subs 9 brands

#46

April Wilkerson

@aprilwilkerson

1.59M subs 9 brands

#47

Christina P (christinap)

@christinap

222K subs 9 brands

#48

I Like To Make Stuff

@iliketomakestuff

3.37M subs 9 brands

#49

alpha m.

@alpham

6.91M subs 9 brands

#50

Andrew Santino

@andrewsantinowhiskeyginger

564K subs 9 brands

About the Home niche

The home niche on YouTube spans a wide range of content centered on how people live, organize, and improve their personal spaces. From interior design and home renovation to smart security systems like SimpliSafe and ergonomic home office setups, creators cover the full spectrum of domestic life. Viewers in this space are motivated by practical improvement, aesthetic inspiration, and the desire to make their living environments feel intentional and comfortable.

Creators in this space tend to build deeply personal content, often inviting audiences into their own homes through tours, before-and-after transformations, and product reviews grounded in real daily use. This intimacy fosters a strong sense of trust between creator and audience, making recommendations feel genuinely credible rather than transactional. Formats like room makeovers, setup tours, and decluttering challenges consistently drive high engagement because they tap into aspirational yet achievable goals.

The home niche attracts brands because its audience is actively making purchasing decisions, whether furnishing a new space, upgrading sleep quality with Helix Sleep, or investing in energy solutions. Advertisers benefit from a high-intent audience that regularly converts inspiration into action.

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