Top 50 Toys YouTube Influencers

See which YouTube influencers and creators work with Toys brands. Discover sponsored YouTubers in Toys and which companies pay them for sponsorships.

Toys niche overview

649

Creator mentions

3.04K

Video mentions

889K

Median Subscribers

October 21, 2026

Last data update

Top sponsors in the Toys space

Unlock more brands Get the full brand list

In the Toys space, we track 649 YouTube channels, 32 sponsors, and have detected 3,041 mentions.

Top 50 Toys YouTube Influencers ranking table

A machine-readable summary of the visible influencer ranking.

Rank	Influencer	Brands mentioned	Sponsorship mentions	Subscribers
1	Tic Tac Toy Family	5	21	2,370,000
2	Ninja Kidz TV	5	16	24,000,000
3	Tic Tac Toy	4	18	5,570,000
4	Piper Rockelle	4	6	12,200,000
5	Papa Jake	4	5	8,040,000
6	Payton Delu	4	4	6,010,000
7	JobbytheHong	3	26	612,000
8	Preston	3	6	31,800,000
9	Sirdork	3	6	355,000
10	A for Adley - Learning & Fun	3	4	8,690,000
11	EvanTubeHD	3	4	6,960,000
12	Team Edge	3	3	7,350,000
13	Beyond the Brick	2	157	1,530,000
14	MandRproductions	2	44	690,000
15	Jordan Matter	2	39	38,000,000
16	5-Minute Crafts	2	19	80,500,000
17	Variant Comics	2	15	2,670,000
18	Retro Recipes x Commodore	2	13	294,000
19	J House Vlogs	2	9	3,480,000
20	Mexify Games	2	9	1,390,000
21	RJMBricks	2	9	554,000
22	Vsauce3	2	7	3,980,000
23	Jay C	2	6	65,400
24	Vat19	2	5	11,800,000
25	MeganPlays	2	5	3,640,000
26	Rocket Beans TV	2	5	626,000
27	Rendez-vous ASMR	2	5	518,000
28	Adam B	2	4	5,570,000
29	Zoe Sugg	2	4	4,980,000
30	Dangthatsalongname	2	4	1,460,000
31	Alteanne ASMR	2	4	615,000
32	Dance With Him - Chaîne Equestre	2	4	256,000
33	Linus Tech Tips	2	3	16,900,000
34	Rhia Official	2	3	15,400,000
35	ItsFunneh	2	3	12,100,000
36	Adam Savage’s Tested	2	3	7,240,000
37	The Fishfam	2	3	4,770,000
38	JustJordan33	2	3	2,160,000
39	Republic Studs	2	3	511,000
40	Secret Galaxy	2	3	450,000
41	The Deal Finder	2	3	57,800
42	MCUcollector24	2	3	56,000
43	Ali-A	2	2	19,700,000
44	PrestonPlayz	2	2	17,600,000
45	The Fun Squad	2	2	12,500,000
46	Aaron Esser	2	2	9,000,000
47	SciShow	2	2	8,420,000
48	Cinemassacre	2	2	3,940,000
49	Ruby Rube	2	2	3,350,000
50	NerdECrafter	2	2	1,880,000

Tic Tac Toy Family

@tictactoyfamily

2.37M subs 5 brands

Ninja Kidz TV

@ninjakidz

24M subs 5 brands

Tic Tac Toy

@tictactoy

5.57M subs 4 brands

Piper Rockelle

@piperrockelle

12.2M subs 4 brands

Papa Jake

@papajake

8.04M subs 4 brands

Payton Delu

@paytondelu

6.01M subs 4 brands

JobbytheHong

@jobbythehong

612K subs 3 brands

Preston

@prestonyt

31.8M subs 3 brands

Sirdork

@sirdork730

355K subs 3 brands

#10

A for Adley - Learning & Fun

@aforadley

8.69M subs 3 brands

#11

EvanTubeHD

@evantube

6.96M subs 3 brands

#12

Team Edge

@teamedgegames

7.35M subs 3 brands

#13

Beyond the Brick

@beyondthebrick

1.53M subs 2 brands

#14

MandRproductions

@mandrproductions

690K subs 2 brands

#15

Jordan Matter

@jordanmatter

38M subs 2 brands

#16

5-Minute Crafts

@5minutecraftsyoutube

80.5M subs 2 brands

#17

Variant Comics

@variant

2.67M subs 2 brands

#18

Retro Recipes x Commodore

@retrorecipes

294K subs 2 brands

#19

J House Vlogs

@jhousevlogs

3.48M subs 2 brands

#20

Mexify Games

@mexifygames

1.39M subs 2 brands

#21

RJMBricks

@rjmbricks

554K subs 2 brands

#22

Vsauce3

@vsauce3

3.98M subs 2 brands

#23

Jay C

@jayctni

65.4K subs 2 brands

#24

Vat19

@vat19

11.8M subs 2 brands

#25

MeganPlays

@meganplays

3.64M subs 2 brands

#26

Rocket Beans TV

@rocketbeanstv

626K subs 2 brands

#27

Rendez-vous ASMR

@rdvasmr

518K subs 2 brands

#28

Adam B

@adambyt

5.57M subs 2 brands

#29

Zoe Sugg

@zoesugg

4.98M subs 2 brands

#30

Dangthatsalongname

@dangthatsalongname

1.46M subs 2 brands

#31

Alteanne ASMR

@alteanne

615K subs 2 brands

#32

Dance With Him - Chaîne Equestre

@dancewithhim-chaineequestr4282

256K subs 2 brands

#33

Linus Tech Tips

@linustechtips

16.9M subs 2 brands

#34

Rhia Official

@rhia.official

15.4M subs 2 brands

#35

ItsFunneh

@itsfunneh

12.1M subs 2 brands

#36

Adam Savage’s Tested

@tested

7.24M subs 2 brands

#37

The Fishfam

@fishfam

4.77M subs 2 brands

#38

JustJordan33

@justjordan33

2.16M subs 2 brands

#39

Republic Studs

@republicstuds

511K subs 2 brands

#40

Secret Galaxy

@secretgalaxytv

450K subs 2 brands

#41

The Deal Finder

@therealdealfinder

57.8K subs 2 brands

#42

MCUcollector24

@mcucollector24

56K subs 2 brands

#43

Ali-A

@alia

19.7M subs 2 brands

#44

PrestonPlayz

@prestonplayz

17.6M subs 2 brands

#45

The Fun Squad

@thefunsquad

12.5M subs 2 brands

#46

Aaron Esser

@aaronesser

9M subs 2 brands

#47

SciShow

@scishow

8.42M subs 2 brands

#48

Cinemassacre

@jamesnintendonerd

3.94M subs 2 brands

#49

Ruby Rube

@rubyrube

3.35M subs 2 brands

#50

NerdECrafter

@nerdecrafter

1.88M subs 2 brands

About the Toys niche

Toys on YouTube spans an enormous range of passions, from LEGO construction and collectible figures to puzzles, craft kits, and specialty hobby items. Channels in this space attract viewers who treat toys not just as playthings but as art, nostalgia, and serious collecting pursuits. The culture is warm and enthusiastic, driven by unboxings, builds, reviews, and the shared excitement of discovering something new.

Creators here tend to build unusually close communities because the subject matter carries genuine emotional weight for audiences of all ages. Formats like hauls, speed builds, and collection tours perform consistently well because they let viewers experience products vicariously, fueling both aspiration and purchase intent. That intimacy between creator and audience translates into high trust and long-term viewer loyalty.

For brands, this niche offers direct access to consumers who are actively seeking product recommendations and are already in a buying mindset, making sponsorships feel like natural extensions of the content rather than interruptions.

How this ranking is calculated

Sponsorship.so detects when YouTube influencers and creators mention toys brands by analyzing YouTube videos every day. The ranking prioritizes the number of distinct brands each influencer mentions that match the toys niche.

Frequently asked questions

Who are the top toys YouTube influencers?

The top toys YouTube influencers on this page are ranked by Sponsorship.so's tracked sponsorship data. The visible list includes channels such as Tic Tac Toy Family, Ninja Kidz TV, and Tic Tac Toy.

How does Sponsorship.so rank toys influencers?

Sponsorship.so ranks toys influencers by the number of distinct brands they mention, detected sponsorship mentions, and subscriber count as a tie-breaker.

What does this toys influencer page show?

This page shows YouTube influencers and creators connected to toys sponsors, including the brands they mention, sponsorship activity, subscriber counts, and related niche data.

How often is this toys influencer data updated?

The latest data update shown for this influencer ranking is October 21, 2026. Sponsorship.so refreshes influencer, creator, and sponsorship intelligence as new YouTube activity is detected.

Land Better Brand Deals

Get instant access to 9.51K brands and 271K channels to find better partnerships faster.

See which creators mention each brand
Set alerts for new sponsorship opportunities
Manage outreach campaigns in one place

Unlock the full database