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Top 50 Smart Home YouTube Influencers
See which YouTube influencers and creators work with Smart Home brands. Discover sponsored YouTubers in Smart Home and which companies pay them for sponsorships.
Smart Home niche overview
Creator mentions
Video mentions
Median Subscribers
Last data update
Top sponsors in the Smart Home space
In the Smart Home space, we track 4,735 YouTube channels, 113 sponsors, and have detected 20,731 mentions.
Top 50 Smart Home YouTube Influencers ranking table
A machine-readable summary of the visible influencer ranking.
| Rank | Influencer | Brands mentioned | Sponsorship mentions | Subscribers |
|---|---|---|---|---|
| 1 | Jon Rettinger | 23 | 60 | 1,660,000 |
| 2 | Justin Tse | 21 | 45 | 980,000 |
| 3 | Smart Home Solver | 19 | 80 | 732,000 |
| 4 | Paul Hibbert (Hibbert Home Tech) | 18 | 356 | 289,000 |
| 5 | Linus Tech Tips | 18 | 85 | 16,900,000 |
| 6 | Eric Welander | 18 | 76 | 78,300 |
| 7 | Shane Whatley | 15 | 157 | 186,000 |
| 8 | MacStories | 15 | 24 | 2,340 |
| 9 | Andres Vidoza | 12 | 150 | 566,000 |
| 10 | Unbox Therapy | 12 | 37 | 25,600,000 |
| 11 | Spiel und Zeug | 11 | 81 | 412,000 |
| 12 | Max Tech | 11 | 38 | 1,270,000 |
| 13 | UrAvgConsumer | 11 | 32 | 3,450,000 |
| 14 | Jojol | 11 | 30 | 2,670,000 |
| 15 | ShortCircuit | 10 | 32 | 2,550,000 |
| 16 | 6 Months Later | 10 | 28 | 300,000 |
| 17 | Catherine Elaine | 10 | 21 | 153,000 |
| 18 | EXCESSORIZE ME. | 10 | 18 | 1,620,000 |
| 19 | Steve DOES | 10 | 16 | 622,000 |
| 20 | CJKnowsTECH | 9 | 64 | 156,000 |
| 21 | Automate Your Life | 9 | 30 | 190,000 |
| 22 | Snazzy Labs | 9 | 24 | 1,260,000 |
| 23 | Luke Miani | 9 | 23 | 541,000 |
| 24 | OwnGalaxy | 9 | 19 | 220,000 |
| 25 | Tech With Brett | 9 | 15 | 497,000 |
| 26 | TechUtopia | 8 | 77 | 1,140,000 |
| 27 | Léo - TechMaker | 8 | 23 | 2,670,000 |
| 28 | Josh Fenn | 8 | 18 | 107,000 |
| 29 | Digital Trends | 8 | 17 | 1,340,000 |
| 30 | Two Bit da Vinci | 8 | 16 | 751,000 |
| 31 | Mrwhosetheboss | 8 | 15 | 23,000,000 |
| 32 | Brains techKnowlogy | 8 | 15 | 2,690,000 |
| 33 | The Stock Pot | 8 | 11 | 92,200 |
| 34 | TheSorryGirls | 8 | 10 | 2,260,000 |
| 35 | SupraPixel | 7 | 74 | 2,280,000 |
| 36 | Jeff Springer | 7 | 73 | 401,000 |
| 37 | Adam's Tech Life | 7 | 41 | 26,900 |
| 38 | JerryRigEverything | 7 | 31 | 10,100,000 |
| 39 | Austin Evans | 7 | 19 | 5,850,000 |
| 40 | simon42 | 7 | 17 | 117,000 |
| 41 | JOCR | 7 | 15 | 177,000 |
| 42 | TAC | 7 | 12 | 333,000 |
| 43 | Stockdroid | 7 | 10 | 253,000 |
| 44 | Matt Gonzalez | 7 | 10 | 81,100 |
| 45 | Crafted Workshop | 7 | 9 | 1,080,000 |
| 46 | Snow Dogs Vlogs | 7 | 9 | 388,000 |
| 47 | The Q | 7 | 8 | 13,100,000 |
| 48 | Mark Ellis Reviews | 7 | 7 | 313,000 |
| 49 | MeidasTouch | 6 | 103 | 6,480,000 |
| 50 | The Hook Up | 6 | 24 | 549,000 |
About the Smart Home niche
Smart home content on YouTube covers the connected devices, automation systems, and ecosystems that let people control, monitor, and optimize their living spaces. Viewers are drawn to hands-on reviews of everything from smart locks and security cameras to energy management platforms, with brands like Aqara and Ecobee representing the breadth of hardware and software that falls under this umbrella. The culture leans technical and aspirational, attracting people who genuinely enjoy tinkering with integrations and building out systems room by room.
Creators in this space tend to thrive on detailed setup guides, real-world comparisons, and long-term reliability tests that casual product coverage rarely delivers. That depth builds a loyal audience of informed buyers who return to trusted voices before making purchase decisions, creating unusually strong engagement for a hardware-adjacent niche. Many creators are enthusiasts first, which gives their recommendations an authenticity that resonates with viewers skeptical of surface-level reviews.
For brands, this niche offers direct access to an audience that is actively researching and purchasing connected home technology, making sponsorship placements feel relevant rather than intrusive. The considered, higher-ticket nature of smart home purchases means audiences arrive with genuine buying intent, rewarding advertisers who align with that mindset.
How this ranking is calculated
Sponsorship.so detects when YouTube influencers and creators mention smart home brands by analyzing YouTube videos every day. The ranking prioritizes the number of distinct brands each influencer mentions that match the smart home niche.
Frequently asked questions
Who are the top smart home YouTube influencers?
The top smart home YouTube influencers on this page are ranked by Sponsorship.so's tracked sponsorship data. The visible list includes channels such as Jon Rettinger, Justin Tse, and Smart Home Solver.
How does Sponsorship.so rank smart home influencers?
Sponsorship.so ranks smart home influencers by the number of distinct brands they mention, detected sponsorship mentions, and subscriber count as a tie-breaker.
What does this smart home influencer page show?
This page shows YouTube influencers and creators connected to smart home sponsors, including the brands they mention, sponsorship activity, subscriber counts, and related niche data.
How often is this smart home influencer data updated?
The latest data update shown for this influencer ranking is October 9, 2026. Sponsorship.so refreshes influencer, creator, and sponsorship intelligence as new YouTube activity is detected.
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