- Home
- Top Influencers
- Smart Home
Top 50 Smart Home YouTube Influencers
See which YouTube influencers and creators work with Smart Home brands. Discover sponsored YouTubers in Smart Home and which companies pay them for sponsorships.
Smart Home niche overview
Creator mentions
Video mentions
Median Subscribers
Last data update
Top sponsors in the Smart Home space
In the Smart Home space, we track 4,736 YouTube channels, 114 sponsors, and have detected 21,269 mentions.
Top 50 Smart Home YouTube Influencers ranking table
A machine-readable summary of the visible influencer ranking.
| Rank | Influencer | Brands mentioned | Sponsorship mentions | Subscribers |
|---|---|---|---|---|
| 1 | Jon Rettinger | 23 | 55 | 1,650,000 |
| 2 | Justin Tse | 20 | 40 | 954,000 |
| 3 | Paul Hibbert (Hibbert Home Tech) | 19 | 345 | 272,000 |
| 4 | Linus Tech Tips | 18 | 85 | 16,900,000 |
| 5 | Smart Home Solver | 18 | 85 | 732,000 |
| 6 | Eric Welander | 18 | 76 | 78,300 |
| 7 | MacStories | 17 | 26 | 2,290 |
| 8 | Andres Vidoza | 14 | 152 | 566,000 |
| 9 | Shane Whatley | 13 | 124 | 171,000 |
| 10 | UrAvgConsumer | 12 | 33 | 3,450,000 |
| 11 | Unbox Therapy | 12 | 32 | 25,600,000 |
| 12 | Spiel und Zeug | 11 | 80 | 412,000 |
| 13 | Max Tech | 11 | 37 | 1,270,000 |
| 14 | Jojol | 11 | 29 | 2,670,000 |
| 15 | EXCESSORIZE ME. | 11 | 20 | 1,610,000 |
| 16 | ShortCircuit | 10 | 32 | 2,550,000 |
| 17 | 6 Months Later | 10 | 28 | 300,000 |
| 18 | Automate Your Life | 9 | 30 | 190,000 |
| 19 | Léo - TechMaker | 9 | 26 | 1,910,000 |
| 20 | Snazzy Labs | 9 | 26 | 1,260,000 |
| 21 | Two Bit da Vinci | 9 | 18 | 751,000 |
| 22 | Tech With Brett | 9 | 15 | 497,000 |
| 23 | Jeff Springer | 8 | 83 | 401,000 |
| 24 | TechUtopia | 8 | 77 | 1,140,000 |
| 25 | CJKnowsTECH | 8 | 63 | 156,000 |
| 26 | JerryRigEverything | 8 | 32 | 10,000,000 |
| 27 | Luke Miani | 8 | 21 | 528,000 |
| 28 | OwnGalaxy | 8 | 18 | 220,000 |
| 29 | Josh Fenn | 8 | 18 | 107,000 |
| 30 | Digital Trends | 8 | 17 | 1,340,000 |
| 31 | Brains techKnowlogy | 8 | 15 | 2,690,000 |
| 32 | Karl Conrad | 8 | 15 | 978,000 |
| 33 | Kim Java | 8 | 11 | 279,000 |
| 34 | SupraPixel | 7 | 74 | 2,210,000 |
| 35 | Adam's Tech Life | 7 | 41 | 26,900 |
| 36 | Austin Evans | 7 | 19 | 5,810,000 |
| 37 | AppleInsider | 7 | 19 | 795,000 |
| 38 | Hacksmith Industries | 7 | 17 | 15,300,000 |
| 39 | Andru Edwards | 7 | 17 | 575,000 |
| 40 | simon42 | 7 | 17 | 117,000 |
| 41 | JOCR | 7 | 15 | 177,000 |
| 42 | Brian Tong | 7 | 14 | 364,000 |
| 43 | Nikias Molina | 7 | 13 | 385,000 |
| 44 | Switch and Click | 7 | 12 | 1,370,000 |
| 45 | TAC | 7 | 11 | 333,000 |
| 46 | TheSorryGirls | 7 | 9 | 2,260,000 |
| 47 | Crafted Workshop | 7 | 9 | 1,080,000 |
| 48 | Snow Dogs Vlogs | 7 | 9 | 388,000 |
| 49 | Stockdroid | 7 | 9 | 253,000 |
| 50 | Ryan Shaw | 6 | 214 | 343,000 |
About the Smart Home niche
Smart home content on YouTube covers the connected devices, automation systems, and ecosystems that let people control, monitor, and optimize their living spaces. Viewers are drawn to hands-on reviews of everything from smart locks and security cameras to energy management platforms, with brands like Aqara and Ecobee representing the breadth of hardware and software that falls under this umbrella. The culture leans technical and aspirational, attracting people who genuinely enjoy tinkering with integrations and building out systems room by room.
Creators in this space tend to thrive on detailed setup guides, real-world comparisons, and long-term reliability tests that casual product coverage rarely delivers. That depth builds a loyal audience of informed buyers who return to trusted voices before making purchase decisions, creating unusually strong engagement for a hardware-adjacent niche. Many creators are enthusiasts first, which gives their recommendations an authenticity that resonates with viewers skeptical of surface-level reviews.
For brands, this niche offers direct access to an audience that is actively researching and purchasing connected home technology, making sponsorship placements feel relevant rather than intrusive. The considered, higher-ticket nature of smart home purchases means audiences arrive with genuine buying intent, rewarding advertisers who align with that mindset.
How this ranking is calculated
Sponsorship.so detects when YouTube influencers and creators mention smart home brands by analyzing YouTube videos every day. The ranking prioritizes the number of distinct brands each influencer mentions that match the smart home niche.
Frequently asked questions
Who are the top smart home YouTube influencers?
The top smart home YouTube influencers on this page are ranked by Sponsorship.so's tracked sponsorship data. The visible list includes channels such as Jon Rettinger, Justin Tse, and Paul Hibbert (Hibbert Home Tech).
How does Sponsorship.so rank smart home influencers?
Sponsorship.so ranks smart home influencers by the number of distinct brands they mention, detected sponsorship mentions, and subscriber count as a tie-breaker.
What does this smart home influencer page show?
This page shows YouTube influencers and creators connected to smart home sponsors, including the brands they mention, sponsorship activity, subscriber counts, and related niche data.
How often is this smart home influencer data updated?
The latest data update shown for this influencer ranking is September 12, 2026. Sponsorship.so refreshes influencer, creator, and sponsorship intelligence as new YouTube activity is detected.
Land Better Brand Deals
Get instant access to 6.92K brands and 267K channels to find better partnerships faster.
- See which creators mention each brand
- Set alerts for new sponsorship opportunities
- Manage outreach campaigns in one place