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Top 50 Shopping YouTube Influencers
See which YouTube influencers and creators work with Shopping brands. Discover sponsored YouTubers in Shopping and which companies pay them for sponsorships.
Shopping niche overview
Creator mentions
Video mentions
Median Subscribers
Last data update
Top sponsors in the Shopping space
In the Shopping space, we track 5,614 YouTube channels, 35 sponsors, and have detected 22,592 mentions.
Top 50 Shopping YouTube Influencers ranking table
A machine-readable summary of the visible influencer ranking.
| Rank | Influencer | Brands mentioned | Sponsorship mentions | Subscribers |
|---|---|---|---|---|
| 1 | MissMangoButt | 6 | 16 | 2,050,000 |
| 2 | Sara Carrolli | 5 | 56 | 422,000 |
| 3 | Toasty Bros | 5 | 24 | 850,000 |
| 4 | Grind Hard Plumbing Co | 5 | 11 | 3,170,000 |
| 5 | Lucy Livin | 5 | 7 | 70,700 |
| 6 | La p'tite vie de Ninie dans la prairie 🌻 | 4 | 147 | 10,700 |
| 7 | New Rockstars | 4 | 52 | 4,420,000 |
| 8 | Samcrac | 4 | 21 | 1,570,000 |
| 9 | LegitStreetCars | 4 | 21 | 1,390,000 |
| 10 | This Is Antwon | 4 | 21 | 189,000 |
| 11 | ScreenCrush | 4 | 15 | 1,790,000 |
| 12 | Kelly's Korner | 4 | 15 | 178,000 |
| 13 | Alejandro Pérez | 4 | 9 | 768,000 |
| 14 | Stockdroid | 4 | 9 | 253,000 |
| 15 | Lauryn Willkomm | 4 | 9 | 189,000 |
| 16 | HiTop Films | 4 | 6 | 411,000 |
| 17 | ODS | 4 | 5 | 1,240,000 |
| 18 | AYO Fishing | 4 | 5 | 803,000 |
| 19 | Abbey Sharp | 4 | 5 | 726,000 |
| 20 | Astérion | 4 | 5 | 697,000 |
| 21 | Marcus Veltri | 4 | 4 | 5,400,000 |
| 22 | How To Beat | 4 | 4 | 2,910,000 |
| 23 | Bree The Coupon Queen | 3 | 304 | 94,900 |
| 24 | Linus Tech Tips | 3 | 106 | 16,900,000 |
| 25 | Caroline Winkler | 3 | 62 | 1,010,000 |
| 26 | Kristen McGowan | 3 | 52 | 1,870,000 |
| 27 | Laura Lee | 3 | 47 | 4,610,000 |
| 28 | Tanya StreLove | 3 | 31 | 2,740,000 |
| 29 | GLAZOV | 3 | 31 | 256,000 |
| 30 | Frugal Fit Mom | 3 | 29 | 688,000 |
| 31 | Teachingmensfashion | 3 | 21 | 7,410,000 |
| 32 | julia k crist | 3 | 19 | 457,000 |
| 33 | Гараж 54 | 3 | 18 | 4,910,000 |
| 34 | Patti Lynn Q | 3 | 18 | 335,000 |
| 35 | Donut | 3 | 17 | 9,170,000 |
| 36 | Alex Meyers | 3 | 17 | 4,060,000 |
| 37 | НАДО ДЕЛАТЬ | 3 | 17 | 59,400 |
| 38 | SmallCouponer | 3 | 17 | 49,200 |
| 39 | TechSource | 3 | 14 | 3,990,000 |
| 40 | RC Buyer/ RC обзоры | 3 | 14 | 1,410,000 |
| 41 | Lockstin & Gnoggin | 3 | 14 | 1,160,000 |
| 42 | Carrie Dayton | 3 | 14 | 456,000 |
| 43 | Samantha Jo | 3 | 13 | 1,090,000 |
| 44 | Léo - TechMaker | 3 | 12 | 1,910,000 |
| 45 | Becca Watson | 3 | 11 | 321,000 |
| 46 | DailyDrivenExotics | 3 | 10 | 4,140,000 |
| 47 | LGQUEEN Home Decor | 3 | 10 | 826,000 |
| 48 | Лиса Рулит | 3 | 9 | 1,890,000 |
| 49 | That Practical Mom | 3 | 9 | 1,220,000 |
| 50 | ПЕРЕКУП TV | 3 | 9 | 120,000 |
About the Shopping niche
Shopping content on YouTube spans hauls, deal-hunting guides, cashback tutorials, reselling walkthroughs, and platform comparisons that help viewers spend smarter or turn purchasing into income. The culture prizes savvy over splurge, and audiences follow channels to discover which apps, marketplaces, and browser extensions actually deliver savings, with services like Honey and Topcashback frequently entering the conversation as practical tools rather than mere promotions.
Creators in this space tend to build trust through direct, experience-based content that shows real transactions, real savings, and real marketplace quirks, making the audience relationship feel more like advice from a knowledgeable friend than a traditional product review. Formats such as live hauls, side-by-side platform comparisons, and step-by-step cashback walkthroughs generate strong repeat viewership because the information stays actionable and viewers return when they are ready to make their next purchase.
For brands, this niche offers rare access to audiences who are already in an active buying mindset, making sponsorships feel like a natural extension of the content rather than an interruption, and giving advertisers in fintech, e-commerce, and loyalty rewards a highly receptive environment for driving conversions.
How this ranking is calculated
Sponsorship.so detects when YouTube influencers and creators mention shopping brands by analyzing YouTube videos every day. The ranking prioritizes the number of distinct brands each influencer mentions that match the shopping niche.
Frequently asked questions
Who are the top shopping YouTube influencers?
The top shopping YouTube influencers on this page are ranked by Sponsorship.so's tracked sponsorship data. The visible list includes channels such as MissMangoButt, Sara Carrolli, and Toasty Bros.
How does Sponsorship.so rank shopping influencers?
Sponsorship.so ranks shopping influencers by the number of distinct brands they mention, detected sponsorship mentions, and subscriber count as a tie-breaker.
What does this shopping influencer page show?
This page shows YouTube influencers and creators connected to shopping sponsors, including the brands they mention, sponsorship activity, subscriber counts, and related niche data.
How often is this shopping influencer data updated?
The latest data update shown for this influencer ranking is August 29, 2026. Sponsorship.so refreshes influencer, creator, and sponsorship intelligence as new YouTube activity is detected.
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