Top 50 SaaS YouTube Influencers

See which YouTube influencers and creators work with SaaS brands. Discover sponsored YouTubers in SaaS and which companies pay them for sponsorships.

SaaS niche overview

4.91K

Creator mentions

33.5K

Video mentions

228K

Median Subscribers

August 15, 2026

Last data update

Top sponsors in the SaaS space

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In the SaaS space, we track 4,911 YouTube channels, 247 sponsors, and have detected 33,529 mentions.

Top 50 SaaS YouTube Influencers ranking table

A machine-readable summary of the visible influencer ranking.

Rank	Influencer	Brands mentioned	Sponsorship mentions	Subscribers
1	Lenny's Podcast	41	359	626,000
2	This Week in Startups	29	195	351,000
3	How I AI	21	70	105,000
4	Linus Tech Tips	16	243	16,900,000
5	Theo - t3․gg	16	128	553,000
6	Tech With Tim	16	50	2,050,000
7	My First Million	15	342	932,000
8	StackGuide	14	178	23,300
9	Simpletivity	14	112	401,000
10	Ishan Sharma	14	65	1,990,000
11	MacStories	13	23	2,270
12	Craylor	13	18	63,300
13	Wit & Wire \| Course Creation Tips ✨	12	19	36,500
14	SaaS District	12	19	1,360
15	Aurelius Tjin	12	18	558,000
16	Kevin Stratvert	11	191	3,900,000
17	Silicon Valley Girl	11	38	1,550,000
18	Cereal Entrepreneur - Jordan Steen	10	420	63,300
19	Doc Williams	10	361	49,000
20	Rob The AI Guy	10	59	94,800
21	Grace Leung	10	41	90,900
22	Tool Finder	10	29	444,000
23	Fireship	10	23	4,240,000
24	Co-Intelligence Podcast	10	23	6,670
25	AI Master	10	21	303,000
26	Simon Høiberg	10	18	264,000
27	Rob Walling	10	15	124,000
28	The AI Advantage	10	12	390,000
29	WorldofAI	9	49	230,000
30	Latasha James	9	42	233,000
31	Jack Roberts	9	30	222,000
32	NetworkChuck	9	26	5,340,000
33	Adam Digital Business	9	20	126,000
34	SaaS Inspection	9	16	6,640
35	Finsweet	9	15	26,900
36	Shubham SHARMA	8	74	310,000
37	Matthew Berman	8	57	527,000
38	Anastasia Blogger	8	54	242,000
39	The Iced Coffee Hour	8	47	1,530,000
40	Alex Berman	8	41	137,000
41	Jon Rettinger	8	26	1,650,000
42	Demetri Panici	8	24	25,100
43	Justin Tse	8	16	954,000
44	Diolinux	8	16	770,000
45	DevOps Toolbox	8	15	85,500
46	TechSource	8	14	3,990,000
47	AI Search	7	103	630,000
48	Yashica Jain	7	68	32,200
49	Futurepedia	7	52	675,000
50	Skill Leap AI	7	44	336,000

Lenny's Podcast

@lennyspodcast

626K subs 41 brands

This Week in Startups

@startups

351K subs 29 brands

How I AI

@howiaipodcast

105K subs 21 brands

Linus Tech Tips

@linustechtips

16.9M subs 16 brands

Theo - t3․gg

@t3dotgg

553K subs 16 brands

Tech With Tim

@techwithtim

2.05M subs 16 brands

My First Million

@myfirstmillionpod

932K subs 15 brands

StackGuide

@stackguide

23.3K subs 14 brands

Simpletivity

@simpletivity

401K subs 14 brands

#10

Ishan Sharma

@ishansharma7390

1.99M subs 14 brands

#11

MacStories

@macstories09

2.27K subs 13 brands

#12

Craylor

@craylor

63.3K subs 13 brands

#13

Wit & Wire | Course Creation Tips ✨

@witandwire

36.5K subs 12 brands

#14

SaaS District

@saasdistrict

1.36K subs 12 brands

#15

Aurelius Tjin

@aureliustjin

558K subs 12 brands

#16

Kevin Stratvert

@kevinstratvert

3.9M subs 11 brands

#17

Silicon Valley Girl

@siliconvalleygirl

1.55M subs 11 brands

#18

Cereal Entrepreneur - Jordan Steen

@cerealentrepreneurjordansteen

63.3K subs 10 brands

#19

Doc Williams

@docwilliams

49K subs 10 brands

#20

Rob The AI Guy

@realrobtheaiguy

94.8K subs 10 brands

#21

Grace Leung

@graceleungyl

90.9K subs 10 brands

#22

Tool Finder

@toolfinderhq

444K subs 10 brands

#23

Fireship

@fireship

4.24M subs 10 brands

#24

Co-Intelligence Podcast

@co-intelligencepod

6.67K subs 10 brands

#25

AI Master

@iamaimaster

303K subs 10 brands

#26

Simon Høiberg

@simonhoiberg

264K subs 10 brands

#27

Rob Walling

@robwalling

124K subs 10 brands

#28

The AI Advantage

@aiadvantage

390K subs 10 brands

#29

WorldofAI

@intheworldofai

230K subs 9 brands

#30

Latasha James

@thelatashajames

233K subs 9 brands

#31

Jack Roberts

@itssssss_jack

222K subs 9 brands

#32

NetworkChuck

@networkchuck

5.34M subs 9 brands

#33

Adam Digital Business

@adamdigitalbusiness

126K subs 9 brands

#34

SaaS Inspection

@saasinspection

6.64K subs 9 brands

#35

Finsweet

@finsweet

26.9K subs 9 brands

#36

Shubham SHARMA

@shubham_sharma

310K subs 8 brands

#37

Matthew Berman

@matthew_berman

527K subs 8 brands

#38

Anastasia Blogger

@anastasiablogger

242K subs 8 brands

#39

The Iced Coffee Hour

@theicedcoffeehour

1.53M subs 8 brands

#40

Alex Berman

@alexberman

137K subs 8 brands

#41

Jon Rettinger

@jon4lakers

1.65M subs 8 brands

#42

Demetri Panici

@demetripanici

25.1K subs 8 brands

#43

Justin Tse

@justintse

954K subs 8 brands

#44

Diolinux

@diolinux

770K subs 8 brands

#45

DevOps Toolbox

@devopstoolbox

85.5K subs 8 brands

#46

TechSource

@techsource

3.99M subs 8 brands

#47

AI Search

@theaisearch

630K subs 7 brands

#48

Yashica Jain

@yashica-jain

32.2K subs 7 brands

#49

Futurepedia

@futurepedia_io

675K subs 7 brands

#50

Skill Leap AI

@skillleapai

336K subs 7 brands

About the SaaS niche

Software as a Service content on YouTube covers the tools, platforms, and workflows that modern businesses and developers rely on daily, from project management and analytics suites to developer infrastructure and AI-powered productivity apps. Creators in this space review, compare, and demonstrate products like Atlassian and Zoho Analytics, helping founders, engineers, and operators make informed decisions about the software stacks they actually build their work around. The culture values technical credibility and practical depth over hype.

Tutorials, deep-dive reviews, and workflow walkthroughs tend to perform well here because viewers arrive with a specific problem they need solved. That intent-driven relationship means creators build unusually loyal audiences who trust their recommendations and return repeatedly as their tool needs evolve. Many creators are practitioners themselves, which lends their content an authenticity that generic tech coverage rarely achieves.

This niche is a strong fit for brands because the audience skews toward decision-makers and builders with real purchasing authority and active software budgets. Sponsorships land with viewers who are already in an evaluation mindset, making conversion potential notably high for both niche SaaS products and broader business tools.

How this ranking is calculated

Sponsorship.so detects when YouTube influencers and creators mention saas brands by analyzing YouTube videos every day. The ranking prioritizes the number of distinct brands each influencer mentions that match the saas niche.

Frequently asked questions

Who are the top saas YouTube influencers?

The top saas YouTube influencers on this page are ranked by Sponsorship.so's tracked sponsorship data. The visible list includes channels such as Lenny's Podcast, This Week in Startups, and How I AI.

How does Sponsorship.so rank saas influencers?

Sponsorship.so ranks saas influencers by the number of distinct brands they mention, detected sponsorship mentions, and subscriber count as a tie-breaker.

What does this saas influencer page show?

This page shows YouTube influencers and creators connected to saas sponsors, including the brands they mention, sponsorship activity, subscriber counts, and related niche data.

How often is this saas influencer data updated?

The latest data update shown for this influencer ranking is August 15, 2026. Sponsorship.so refreshes influencer, creator, and sponsorship intelligence as new YouTube activity is detected.

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