Top 50 Home YouTube Influencers

See which YouTube influencers and creators work with Home brands. Discover sponsored YouTubers in Home and which companies pay them for sponsorships.

Home niche overview

8.78K

Creator mentions

42.1K

Video mentions

282K

Median Subscribers

September 11, 2026

Last data update

Top sponsors in the Home space

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In the Home space, we track 8,781 YouTube channels, 194 sponsors, and have detected 42,092 mentions.

Top 50 Home YouTube Influencers ranking table

A machine-readable summary of the visible influencer ranking.

Rank	Influencer	Brands mentioned	Sponsorship mentions	Subscribers
1	Linus Tech Tips	24	707	16,900,000
2	Justin Tse	18	40	954,000
3	DIY Wife	15	38	308,000
4	MeidasTouch	14	229	6,420,000
5	Kiva Brent	14	34	454,000
6	Jon Rettinger	14	31	1,650,000
7	Nick Lewis	13	175	803,000
8	YMH Studios	13	144	2,150,000
9	Kristen McGowan	13	95	1,870,000
10	Paul Hibbert (Hibbert Home Tech)	12	204	272,000
11	The Deal Guy	12	41	2,960,000
12	Tina Le	12	39	277,000
13	Alexandra Gater	11	55	879,000
14	Michel Janse	11	30	281,000
15	Kim Java	11	23	279,000
16	Living to DIY with Rachel Metz	11	15	601,000
17	Andres Vidoza	10	286	566,000
18	Smart Home Solver	10	38	732,000
19	Shane Whatley	10	37	171,000
20	TheSorryGirls	10	26	2,260,000
21	Eric Welander	10	22	78,300
22	House of Valentina	10	16	440,000
23	Hannah's Happy Home	10	16	311,000
24	The Unplanned Podcast	10	15	813,000
25	Liz Fenwick DIY	10	14	1,150,000
26	Some More News	9	84	928,000
27	Aaron Ramirez	9	67	252,000
28	Bert Kreischer	9	61	1,490,000
29	Christina P (christinap)	9	61	222,000
30	Trent & Allie	9	54	482,000
31	Caroline Winkler	9	46	1,010,000
32	New Rockstars	9	35	4,420,000
33	Our Tribe of Many	9	27	390,000
34	TechSource	9	21	3,990,000
35	Tiny House Expedition	9	16	598,000
36	UrAvgConsumer	9	14	3,450,000
37	Uncomfy	9	13	547,000
38	Catherine Elaine	9	13	146,000
39	MacStories	9	9	2,290
40	I've Had It	8	188	1,450,000
41	ShortCircuit	8	179	2,550,000
42	Ben Shapiro	8	170	7,000,000
43	Lynette Yoder	8	66	159,000
44	Mile Higher	8	58	712,000
45	Farmhouse on Boone	8	52	712,000
46	Andrew Santino	8	43	606,000
47	Matt Walsh	8	36	3,320,000
48	Mai Zimmy	8	25	306,000
49	Snazzy Labs	8	23	1,260,000
50	Lumnah Acres	8	23	375,000

Linus Tech Tips

@linustechtips

16.9M subs 24 brands

Justin Tse

@justintse

954K subs 18 brands

DIY Wife

@diywife

308K subs 15 brands

MeidasTouch

@meidastouch

6.42M subs 14 brands

Kiva Brent

@kivabrent

454K subs 14 brands

Jon Rettinger

@jon4lakers

1.65M subs 14 brands

Nick Lewis

@nick_lewis

803K subs 13 brands

YMH Studios

@ymhstudios

2.15M subs 13 brands

Kristen McGowan

@kristenmcgowan

1.87M subs 13 brands

#10

Paul Hibbert (Hibbert Home Tech)

@paulhibbert

272K subs 12 brands

#11

The Deal Guy

@thedealguy

2.96M subs 12 brands

#12

Tina Le

@tinalemac

277K subs 12 brands

#13

Alexandra Gater

@alexandragater

879K subs 11 brands

#14

Michel Janse

@micheljanse

281K subs 11 brands

#15

Kim Java

@itskimjava

279K subs 11 brands

#16

Living to DIY with Rachel Metz

@livingtodiywithrachelmetz

601K subs 11 brands

#17

Andres Vidoza

@andresvidoza

566K subs 10 brands

#18

Smart Home Solver

@smarthomesolver

732K subs 10 brands

#19

Shane Whatley

@shanecreates

171K subs 10 brands

#20

TheSorryGirls

@thesorrygirls

2.26M subs 10 brands

#21

Eric Welander

@ericwelander

78.3K subs 10 brands

#22

House of Valentina

@houseofvalentina

440K subs 10 brands

#23

Hannah's Happy Home

@hannahshappyhome

311K subs 10 brands

#24

The Unplanned Podcast

@unplannedpodcast

813K subs 10 brands

#25

Liz Fenwick DIY

@lizfenwickdiy

1.15M subs 10 brands

#26

Some More News

@smn

928K subs 9 brands

#27

Aaron Ramirez

@aaronnramirez

252K subs 9 brands

#28

Bert Kreischer

@bertkreischer

1.49M subs 9 brands

#29

Christina P (christinap)

@christinap

222K subs 9 brands

#30

Trent & Allie

@trentandallie

482K subs 9 brands

#31

Caroline Winkler

@caroline_winkler

1.01M subs 9 brands

#32

New Rockstars

@newrockstars

4.42M subs 9 brands

#33

Our Tribe of Many

@ourtribeofmany

390K subs 9 brands

#34

TechSource

@techsource

3.99M subs 9 brands

#35

Tiny House Expedition

@tinyhouseexpedition

598K subs 9 brands

#36

UrAvgConsumer

@uravgconsumer

3.45M subs 9 brands

#37

Uncomfy

@tammydinh

547K subs 9 brands

#38

Catherine Elaine

@catherineelaine

146K subs 9 brands

#39

MacStories

@macstories09

2.29K subs 9 brands

#40

I've Had It

@ivehaditpodcast

1.45M subs 8 brands

#41

ShortCircuit

@shortcircuit

2.55M subs 8 brands

#42

Ben Shapiro

@benshapiro

7M subs 8 brands

#43

Lynette Yoder

@lynetteyoder

159K subs 8 brands

#44

Mile Higher

@milehigher

712K subs 8 brands

#45

Farmhouse on Boone

@farmhouseonboone

712K subs 8 brands

#46

Andrew Santino

@andrewsantinowhiskeyginger

606K subs 8 brands

#47

Matt Walsh

@mattwalsh

3.32M subs 8 brands

#48

Mai Zimmy

@maizimmy

306K subs 8 brands

#49

Snazzy Labs

@snazzy

1.26M subs 8 brands

#50

Lumnah Acres

@lumnahacres

375K subs 8 brands

About the Home niche

The home niche on YouTube spans a wide range of content centered on how people live, organize, and improve their personal spaces. From interior design and home renovation to smart security systems like SimpliSafe and ergonomic home office setups, creators cover the full spectrum of domestic life. Viewers in this space are motivated by practical improvement, aesthetic inspiration, and the desire to make their living environments feel intentional and comfortable.

Creators in this space tend to build deeply personal content, often inviting audiences into their own homes through tours, before-and-after transformations, and product reviews grounded in real daily use. This intimacy fosters a strong sense of trust between creator and audience, making recommendations feel genuinely credible rather than transactional. Formats like room makeovers, setup tours, and decluttering challenges consistently drive high engagement because they tap into aspirational yet achievable goals.

The home niche attracts brands because its audience is actively making purchasing decisions, whether furnishing a new space, upgrading sleep quality with Helix Sleep, or investing in energy solutions. Advertisers benefit from a high-intent audience that regularly converts inspiration into action.

How this ranking is calculated

Sponsorship.so detects when YouTube influencers and creators mention home brands by analyzing YouTube videos every day. The ranking prioritizes the number of distinct brands each influencer mentions that match the home niche.

Frequently asked questions

Who are the top home YouTube influencers?

The top home YouTube influencers on this page are ranked by Sponsorship.so's tracked sponsorship data. The visible list includes channels such as Linus Tech Tips, Justin Tse, and DIY Wife.

How does Sponsorship.so rank home influencers?

Sponsorship.so ranks home influencers by the number of distinct brands they mention, detected sponsorship mentions, and subscriber count as a tie-breaker.

What does this home influencer page show?

This page shows YouTube influencers and creators connected to home sponsors, including the brands they mention, sponsorship activity, subscriber counts, and related niche data.

How often is this home influencer data updated?

The latest data update shown for this influencer ranking is September 11, 2026. Sponsorship.so refreshes influencer, creator, and sponsorship intelligence as new YouTube activity is detected.

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