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Top 50 Consumer YouTube Influencers
See which YouTube influencers and creators work with Consumer brands. Discover sponsored YouTubers in Consumer and which companies pay them for sponsorships.
Consumer niche overview
Creator mentions
Video mentions
Median Subscribers
Last data update
Top sponsors in the Consumer space
In the Consumer space, we track 1,747 YouTube channels, 88 sponsors, and have detected 6,571 mentions.
Top 50 Consumer YouTube Influencers ranking table
A machine-readable summary of the visible influencer ranking.
| Rank | Influencer | Brands mentioned | Sponsorship mentions | Subscribers |
|---|---|---|---|---|
| 1 | Hysteria | 4 | 29 | 445,000 |
| 2 | MeidasTouch | 3 | 214 | 6,420,000 |
| 3 | Strict Scrutiny | 3 | 22 | 37,800 |
| 4 | Emily D. Baker | 3 | 9 | 852,000 |
| 5 | Crime Weekly | 3 | 9 | 336,000 |
| 6 | Mark Reese | 3 | 7 | 89,700 |
| 7 | The Financial Diet | 3 | 4 | 1,280,000 |
| 8 | The Stitchery | 3 | 4 | 275,000 |
| 9 | Scott Shafer | 3 | 4 | 181,000 |
| 10 | The Majority Report w/ Sam Seder | 2 | 154 | 2,060,000 |
| 11 | Bret Weinstein | 2 | 38 | 547,000 |
| 12 | TheNewbys | 2 | 27 | 213,000 |
| 13 | Steve Deace | 2 | 19 | 17,700 |
| 14 | Team Coco | 2 | 16 | 9,180,000 |
| 15 | Michael Knowles | 2 | 13 | 2,500,000 |
| 16 | David Pakman Show | 2 | 12 | 3,660,000 |
| 17 | Mark McCann | 2 | 11 | 1,080,000 |
| 18 | Royalty Soaps | 2 | 11 | 932,000 |
| 19 | Приємний Вечір | 2 | 11 | 85,300 |
| 20 | Pardon My Take | 2 | 10 | 648,000 |
| 21 | tosh show | 2 | 10 | 574,000 |
| 22 | Annie Elise | 2 | 9 | 1,750,000 |
| 23 | Andrew Klavan | 2 | 9 | 812,000 |
| 24 | Rossen Reports | 2 | 9 | 266,000 |
| 25 | Stephanie Canada | 2 | 9 | 65,100 |
| 26 | Megyn Kelly | 2 | 8 | 3,980,000 |
| 27 | Khloe Kardashian | 2 | 8 | 1,020,000 |
| 28 | Дмитро Тютюн | 2 | 8 | 173,000 |
| 29 | Philip DeFranco | 2 | 7 | 6,640,000 |
| 30 | Kallmekris | 2 | 6 | 12,600,000 |
| 31 | BlazeTV | 2 | 6 | 2,140,000 |
| 32 | Duck Call Room | 2 | 6 | 220,000 |
| 33 | Roommates Show | 2 | 6 | 127,000 |
| 34 | New Rockstars | 2 | 5 | 4,420,000 |
| 35 | Hasan Minhaj | 2 | 5 | 2,060,000 |
| 36 | James Welsh | 2 | 5 | 1,560,000 |
| 37 | Phil Robertson | 2 | 5 | 1,100,000 |
| 38 | Trent & Allie | 2 | 5 | 482,000 |
| 39 | Орест Мурій | 2 | 5 | 121,000 |
| 40 | Sailing Good, Bad, and Ugly | 2 | 4 | 227,000 |
| 41 | Liveration | 2 | 4 | 169,000 |
| 42 | Show Me Vegas | 2 | 4 | 52,000 |
| 43 | Disrespectfully | 2 | 4 | 27,100 |
| 44 | Force Gaming | 2 | 3 | 1,070,000 |
| 45 | TheTimTracker | 2 | 3 | 922,000 |
| 46 | Fishin' with Tate | 2 | 3 | 774,000 |
| 47 | Michel Janse | 2 | 3 | 281,000 |
| 48 | Ben Collins Drives | 2 | 3 | 267,000 |
| 49 | Mr and Mrs Adventure | 2 | 3 | 172,000 |
| 50 | Rachel Vinn | 2 | 3 | 136,000 |
How this ranking is calculated
Sponsorship.so detects when YouTube influencers and creators mention consumer brands by analyzing YouTube videos every day. The ranking prioritizes the number of distinct brands each influencer mentions that match the consumer niche.
Frequently asked questions
Who are the top consumer YouTube influencers?
The top consumer YouTube influencers on this page are ranked by Sponsorship.so's tracked sponsorship data. The visible list includes channels such as Hysteria, MeidasTouch, and Strict Scrutiny.
How does Sponsorship.so rank consumer influencers?
Sponsorship.so ranks consumer influencers by the number of distinct brands they mention, detected sponsorship mentions, and subscriber count as a tie-breaker.
What does this consumer influencer page show?
This page shows YouTube influencers and creators connected to consumer sponsors, including the brands they mention, sponsorship activity, subscriber counts, and related niche data.
How often is this consumer influencer data updated?
The latest data update shown for this influencer ranking is September 11, 2026. Sponsorship.so refreshes influencer, creator, and sponsorship intelligence as new YouTube activity is detected.
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