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Top 50 Consumer YouTube Influencers
See which YouTube influencers and creators work with Consumer brands. Discover sponsored YouTubers in Consumer and which companies pay them for sponsorships.
Consumer niche overview
Creator mentions
Video mentions
Median Subscribers
Last data update
Top sponsors in the Consumer space
In the Consumer space, we track 721 YouTube channels, 33 sponsors, and have detected 2,648 mentions.
Top 50 Consumer YouTube Influencers ranking table
A machine-readable summary of the visible influencer ranking.
| Rank | Influencer | Brands mentioned | Sponsorship mentions | Subscribers |
|---|---|---|---|---|
| 1 | Hysteria | 4 | 29 | 445,000 |
| 2 | MeidasTouch | 3 | 214 | 6,420,000 |
| 3 | Strict Scrutiny | 3 | 21 | 37,800 |
| 4 | Crime Weekly | 3 | 9 | 336,000 |
| 5 | Mark Reese | 3 | 7 | 89,700 |
| 6 | Scott Shafer | 3 | 4 | 181,000 |
| 7 | The Majority Report w/ Sam Seder | 2 | 154 | 2,060,000 |
| 8 | Steve Deace | 2 | 19 | 17,700 |
| 9 | David Pakman Show | 2 | 12 | 3,650,000 |
| 10 | Приємний Вечір | 2 | 11 | 85,300 |
| 11 | tosh show | 2 | 10 | 574,000 |
| 12 | Andrew Klavan | 2 | 9 | 812,000 |
| 13 | Rossen Reports | 2 | 9 | 266,000 |
| 14 | Khloe Kardashian | 2 | 8 | 1,020,000 |
| 15 | Дмитро Тютюн | 2 | 8 | 173,000 |
| 16 | Philip DeFranco | 2 | 7 | 6,640,000 |
| 17 | BlazeTV | 2 | 6 | 2,140,000 |
| 18 | Duck Call Room | 2 | 6 | 220,000 |
| 19 | Roommates Show | 2 | 6 | 127,000 |
| 20 | Hasan Minhaj | 2 | 5 | 2,060,000 |
| 21 | Phil Robertson | 2 | 5 | 1,100,000 |
| 22 | Орест Мурій | 2 | 5 | 121,000 |
| 23 | Disrespectfully | 2 | 4 | 27,100 |
| 24 | TheTimTracker | 2 | 3 | 922,000 |
| 25 | Fishin' with Tate | 2 | 3 | 774,000 |
| 26 | Michel Janse | 2 | 3 | 281,000 |
| 27 | The Stitchery | 2 | 3 | 275,000 |
| 28 | Rachel Vinn | 2 | 3 | 136,000 |
| 29 | Hayden Schreier | 2 | 3 | 63,000 |
| 30 | philicia joy | 2 | 3 | 22,800 |
| 31 | The Financial Diet | 2 | 2 | 1,280,000 |
| 32 | Toasty Bros | 2 | 2 | 850,000 |
| 33 | Ben Hedges | 2 | 2 | 230,000 |
| 34 | Merle O'Neal | 2 | 2 | 198,000 |
| 35 | Okay Eva | 2 | 2 | 166,000 |
| 36 | Dexterowski | 1 | 110 | 216,000 |
| 37 | Anikilo | 1 | 83 | 2,850,000 |
| 38 | Agelast | 1 | 54 | 245,000 |
| 39 | Dinesh D'Souza | 1 | 45 | 798,000 |
| 40 | Michael Malice | 1 | 34 | 236,000 |
| 41 | TheNewbys | 1 | 26 | 213,000 |
| 42 | BIGBABA30 | 1 | 26 | 42,400 |
| 43 | Domi - Arc Raiders | 1 | 24 | 2,050 |
| 44 | Koffing Sonriente | 1 | 20 | 111,000 |
| 45 | Vojta Žižka | 1 | 20 | 79,100 |
| 46 | itsAssiTV | 1 | 19 | 1,200,000 |
| 47 | Lauren Midgley | 1 | 19 | 125,000 |
| 48 | KaidGames2 | 1 | 18 | 65,600 |
| 49 | Bill Burr | 1 | 17 | 1,150,000 |
| 50 | Pod Save America | 1 | 17 | 1,040,000 |
How this ranking is calculated
Sponsorship.so detects when YouTube influencers and creators mention consumer brands by analyzing YouTube videos every day. The ranking prioritizes the number of distinct brands each influencer mentions that match the consumer niche.
Frequently asked questions
Who are the top consumer YouTube influencers?
The top consumer YouTube influencers on this page are ranked by Sponsorship.so's tracked sponsorship data. The visible list includes channels such as Hysteria, MeidasTouch, and Strict Scrutiny.
How does Sponsorship.so rank consumer influencers?
Sponsorship.so ranks consumer influencers by the number of distinct brands they mention, detected sponsorship mentions, and subscriber count as a tie-breaker.
What does this consumer influencer page show?
This page shows YouTube influencers and creators connected to consumer sponsors, including the brands they mention, sponsorship activity, subscriber counts, and related niche data.
How often is this consumer influencer data updated?
The latest data update shown for this influencer ranking is August 26, 2026. Sponsorship.so refreshes influencer, creator, and sponsorship intelligence as new YouTube activity is detected.
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